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This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/02651339610151908. When citing the article, please cite: Tung-lung Chang, (1996), “Cultivating global experience curve advantage on technology and marketing capabilities”, International Marketing Review, Vol. 13 Iss: 6, pp. 22 - 42.
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1997
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