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Purpose

The purpose of this paper is to introduce this special issue on the subject of the rhetoric and narratives in management research.

Design/methodology/approach

The paper reviews selected contributions to the 4th Conference on Rhetoric and Narratives in Management Research held on March 24‐26, 2011 at the ESADE campus in Barcelona.

Findings

The paper reveals various views of rhetoric and narratives in management research including plagiarism, individual (personal) narratives , material and spiritual narratives and deception in storytelling.

Originality/value

The paper provides a useful introduction to the various papers on rhetoric and narratives in management research.

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