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Keywords: Social platforms
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Journal Articles
Journal of Organizational Change Management (2015) 28 (1): 159–160.
Published: 09 February 2015
... platforms Why do online social platforms flourish, but most importantly, why do companies often fail to translate their “likes” and “followers” into tangible gains? These questions form the two pillars on which the two respective parts of this book are based on. Drawing from sociology...
