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Keywords: Conspicuous compassion
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Journal Articles
Journal of Product & Brand Management (2019) 28 (4): 540–554.
Published: 23 May 2019
... 2018 16 10 2018 24 01 2019 26 01 2019 28 01 2019 29 01 2019 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Pride Guilt Brand attitudes Brand level Brand referral intentions Conspicuous compassion Intent to share...
