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Keywords: Consumer influence
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Journal Articles
Journal of Product & Brand Management (2011) 20 (7): 558–559.
Published: 01 November 2011
...David Bishop Tim Cooper (Ed.) . Longer Lasting Products. Alternatives to the Throwaway Society . Farnham : Gower 2010 . 432 pp. , ISBN: 978‐0‐566‐08808‐7 www.gowerpublishing.com © Emerald Group Publishing Limited 2011 --> Consumers Consumer influence...
