...Jim Dupree Slee provides numerous examples of entrepreneurs who, after attending a Midas marketing seminar, have made the change to crowdsourcing and have seen the dramatic difference it made in building wealth in their businesses. Most dramatic is Ben Harold of Precious Metals, Inc., who broke...

... selling one coat to making $580,000 within the same year. For the next 12 years, the J. Peterman Company went from strength to strength (sales peaked at $62m), but an expansion deal with venture capitalists failed him and forced the company into bankruptcy. However, like many successful entrepreneurs...

... 2010 --> Start‐ups Entrepreneurs Management effectiveness Brands Corporate branding It is hard not to love Guy Kawasaki. His fresh, honest, and often amusing perspective on everything he writes about is combined with solid and exceedingly useful insight and guidance. His bestseller...

...Elizabeth B. Goldsmith Ronald E. Goldsmith Koehn addresses the “so what” question by writing that her basic premise is that the past can inform the present. In other words, today’s consumer brand managers and marketers can learn a great deal from these six entrepreneurs including taking...

... for a short period. Small companies and individual entrepreneurs would benefit most from this broader but shorter protection. © MCB UP Limited 1993 Copyright Innovation Intellectual property Media Patents USA Entrepreneurs Small firms VOLUME 2 NUMBER 2 1993 Breadth of Coverage...