Keywords: Sports branding
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal of Product & Brand Management (2011) 20 (7): 559–560.
Published: 01 November 2011
...Lee McGinnis Jason W.   Lee (Ed.) . Branded: Branding in Sport Business . Durham, NC : Carolina Academic Press   2010 . 341 pp. , ISBN: 978‐1‐59460‐506‐2 Web site: cap‐press.com © Emerald Group Publishing Limited 2011 --> Branding Sports branding Brand...

or Create an Account

Close subscription notice
Close access options