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Journal Articles

Driving a difference: the role of the Covid-19 pandemic in U.S. consumers’ information search behaviors and purchasing of Japanese automobiles

Aidin Namin, Seth Ketron
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2023) 32 (3): 488–499.
https://doi.org/10.1108/JPBM-10-2021-3715
Published: 10 November 2022
... prepandemic and 95.8% of purchase behavior during the pandemic. Durable products Information search Automobile industry Segmentation United States Japanese automobiles COVID-19 pandemic In this vein, prior research shows that increases in psychological distance between consumers...
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