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Keywords: Work experience
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Journal Articles
Journal of Product & Brand Management (1994) 3 (4): 15–30.
Published: 01 December 1994
... in order to complete course projects (such as developing a business plan). Furthermore, more and more students are being sent out to get a taste of “the real world” via career‐related summer employment,volunteer work experiences, cooperative education programs(“coops”) and internship programs...
