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This paper utilises cluster analytical techniques to examine the relationship between store space requirements, micro‐style property selection and retail function. Analysis of survey data infers that retail function is the most important dimension in determining retailers’ behaviour with respect to store space requirements. Suggests that variation across a range of factors pertinent to the valuation of shop premises cannot be explained by store space requirements. Concludes that application of unit area values derived from the comparison of properties of different size and layout in any assessment of retail rental values is potentially flawed.

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