Using deep learning to investigate digital behavior in culinary tourism Available to Purchase

Md Rajibul Hasan is a Lecturer in Marketing at Maynooth University, Ireland. Previously, he worked as an Assistant Professor and a Principal Investigator in the artificial intelligence and consumer behavior research area of excellence at Rennes School of Business. He completed his PhD from the University of Kent, UK, in the area of marketing. He specializes in understanding consumer behavior and innovation adoption. He has published in academic journals including Tourism Management, Journal of Public Policy and Marketing, Journal of Business Research, Computer in Human Behavior and Journal of Marketing Management and Strategic Change.

Assem Abdunurova is a PhD Student at the Almaty Management University (AMBA, IQA CEEMAN, ACCA accredited), Almaty city, Kazakhstan. She has a master’s degree (Honor) in marketing major from al-Farabi Kazakh National University. Her PhD research field is consumer behavior in tourism based on digital technology. She has a particular interest in digital marketing, marketing research, consumer behavior, communication strategy within the services and tourism industry. She has working experience in consulting companies and participating in social projects.

Wenwen Wang has a postgraduate MSc and is majoring in international marketing at Rennes School of Business, Rennes, France. She obtained her bachelor’s degree in Economics from Guangdong University of Foreign Studies, China. She is interested in international marketing, brand management, consumer behavior, innovation adoption, emerging markets, knowledge management and technology management.

Jiawei Zheng was awarded a postgraduate MSc and is pursuing an MA in international marketing at Rennes School of Business, Rennes, France. She obtained her bachelor’s degree in international business from the Zhongnan University of Economics and Law, Wuhan, China. She is interested in international marketing, consumer behavior, innovation adoption, emerging markets, branding strategy and technology management.

S.M. Riad Shams is a Lecturer at the Newcastle Business School, Northumbria University, UK. Dr Shams has published nine books, contributed articles to top-tier international journals and guest-edited for various reputed journals, namely, the Journal of Business Research, Journal of International Management, International Marketing Review, Technological Forecasting and Social Change, among others. Dr Shams has published in leading business and management journals with a Google Scholar h-Index of 13, and he is the 7th most-cited author in social business research. He obtained second place in the Cambridge-Kent-Czinkota Competition for Excellence in International Business Case Research – 2019 and has entered into the Kent Business School’s Book of Honor. Dr Shams was awarded the Emerald Literati Award – Outstanding Paper in 2019, Emerald Literati Award – Outstanding Reviewer in 2018 and the EuroMed Research Award in 2014.