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HaeJung Kim
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Journal Articles
The impact of brand experiences on brand resonance in multi-channel fashion retailing
Available to Purchase
Journal of Research in Interactive Marketing (2015) 9 (2): 129–147.
Published: 08 June 2015
Journal Articles
Blogging: mediating impacts of flow on motivational behavior
Available to Purchase
Journal of Research in Interactive Marketing (2010) 4 (1): 6–29.
Published: 26 March 2010
