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Timothy J. Wilkinson
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Journal Articles

Reaching the international consumer: An assessment of the international direct marketing environment

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Timothy J. Wilkinson, Anna McAlister, Scott Widmier
Journal: Journal of Research in Interactive Marketing
Direct Marketing: An International Journal (2007) 1 (1): 17–37.
https://doi.org/10.1108/17505930710734116
Published: 03 April 2007
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