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Issue
12 July - Volume 20, Issue 1, Pages 2 - 120
30 October - Volume 20, Issue 2, Pages 122 - 340
Volume 20, Issue 2
30 October 2018
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ISSN
1471-5201
EISSN
1471-521X
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SMEs’ marketing performance: the mediating role of market entry capability
Nuryakin
;
Elia Ardyan
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for SMEs’ marketing performance: the mediating role of market entry capability
Continually harvesting the crowds
:
A comparative case study of CMON and PEGASUS in the crowdfunding tabletop market
Marc R.H. Roedenbeck
;
Manfred Lieb
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for Continually harvesting the crowds<span class="subtitle-colon">: </span><span class="subtitle">A comparative case study of CMON and PEGASUS in the crowdfunding tabletop market</span>
Critical success factors of small and medium-sized enterprises in Palestine
Sam Alfoqahaa
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for Critical success factors of small and medium-sized enterprises in Palestine
Measuring willingness-to-pay for mobile phone features: a multi-region study
Jong Seok Kim
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for Measuring willingness-to-pay for mobile phone features: a multi-region study
Legitimated consumption: a socially embedded challenge for entrepreneurs’ value creation
Laura Niemi
;
Jenni Kantola
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for Legitimated consumption: a socially embedded challenge for entrepreneurs’ value creation
Bridging past and present entrepreneurial marketing research
:
A co-citation and bibliographic coupling analysis
Fabian Most
;
Francisco J. Conejo
;
Lawrence F. Cunningham
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for Bridging past and present entrepreneurial marketing research<span class="subtitle-colon">: </span><span class="subtitle">A co-citation and bibliographic coupling analysis</span>
Understanding backers’ interactions with crowdfunding campaigns
:
Co-innovators or consumers?
Mujtaba Ahsan
;
Erlinde F.I. Cornelis
;
Andrew Baker
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for Understanding backers’ interactions with crowdfunding campaigns<span class="subtitle-colon">: </span><span class="subtitle">Co-innovators or consumers?</span>
Online social media usage behavior of entrepreneurs in an emerging market
:
Reasons, expected benefits and intentions
Mehmet Turan
;
Ali Kara
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for Online social media usage behavior of entrepreneurs in an emerging market<span class="subtitle-colon">: </span><span class="subtitle">Reasons, expected benefits and intentions</span>
Entrepreneurial orientation and market orientation
:
Systematic literature review and future research
Héctor Montiel-Campos
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for Entrepreneurial orientation and market orientation<span class="subtitle-colon">: </span><span class="subtitle">Systematic literature review and future research</span>
Paying attention to the customer: consumer forces in small town entrepreneurial ecosystems
Philip T. Roundy
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for Paying attention to the customer: consumer forces in small town entrepreneurial ecosystems
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When entrepreneurial orientation is not enough: examining how resources, competition and orchestration shape firm performance
Corrigendum: Entrepreneurial marketing and SME performance: the double-edged role of affective organizational commitment
The importance of founding stories to entrepreneurial pitch success
Entrepreneurial marketing and SME performance: the double-edged role of affective organizational commitment
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