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Keywords: Small and medium-sized enterprise marketing
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Journal Articles
Short video marketing strategy: evidence from successful entrepreneurs on TikTok
Available to Purchase
Journal of Research in Marketing and Entrepreneurship (2024) 26 (2): 257–278.
Published: 30 October 2023
... 2023 09 10 2023 09 10 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Social media marketing TikTok Entrepreneurship Entrepreneurial marketing Small and medium-sized enterprise marketing Facebook, an SNS that allows people...
