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Keywords: Small and medium-sized enterprise marketing
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Journal Articles
Journal of Research in Marketing and Entrepreneurship (2024) 26 (2): 257–278.
Published: 30 October 2023
... Publishing Limited Licensed re-use rights only Social media marketing TikTok Entrepreneurship Entrepreneurial marketing Small and medium-sized enterprise marketing Furthermore, research on entrepreneurship and social media marketing has investigated a variety of topics and identified...
