..., steer, and propel subordinates’ job role transformation (e.g. taking on cross-selling activities) through proactive information exchanges. Establishing meaning is crucial for people who experience life-changing circumstances (Park, 2010). Social psychology research acknowledges the relationship...

... to budget constraints as evidenced in this study. Satisfaction Behavioral intentions Telecommunications Cross-buying Cross-selling Subscription services Cross-buying refers to the buying of additional services by the consumer, over-and-above the ones the consumer already avails from...