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Keywords: E-retail; Loyalty
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Journal Articles
Encounter-based antecedents of e-customer citizenship behaviors
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2013) 27 (2): 130–140.
Published: 24 May 2013
... e-store familiarization and facilitating conditions as the primary determinants for developing e-store attitudes and behaviors among e-shoppers. © Emerald Group Publishing Limited 2013 Commitment E-customer citizenship behaviour E-retail; Loyalty Satisfaction Customer satisfaction...
