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Keywords: Ego depletion
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Journal Articles
The impact of perceived crowding on customers’ desire for revenge in service failure situations and its underlying mechanisms
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing 1–17.
Published: 12 March 2026
.... Design/methodology/approach Through a scenario experiment in an in-person setting and two online experiments, this study demonstrates that perceived crowding amplifies consumers’ desire for revenge by triggering ego depletion and moral disengagement. In addition, the message framework (self-focused vs...
Includes: Supplementary data
Journal Articles
When passengers misbehave: exploring the pathways from customer incivility to service sabotage among ride-hailing drivers
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2025) 39 (5): 426–441.
Published: 09 May 2025
...Syed Harris Laeeque; Madiha Ali Purpose Grounded in conservation of resources theory, this study aims to examine the relationship between customer incivility and ride-hailing drivers’ (RHDs) service sabotage, testing emotional dissonance and ego depletion as serial mediators and emotional...
