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Keywords: Financial service representative
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2017) 31 (2): 104–118.
Published: 10 April 2017
...Adel A.A. Al-Wugayan Purpose This paper aims to investigate the conceptual and empirical effects of corporate social responsibility (CSR) on affective and behavioral inclinations of financial service representatives (FSRs) in faith-expressive (FE) banks and financial institutions in non-Western...
