Skip to Main Content
Keywords: Fortitude
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal of Services Marketing (2013) 27 (4): 334–344.
Published: 05 July 2013
...Martin Fraering; Michael S. Minor Purpose – This paper aims to discuss the first effort to examine the relationships between satisfaction, the four loyalty phases, fortitude, and a sense of virtual community. Design/methodology/approach – Oliver proposed an innovative framework to explain...

or Create an Account

Close Modal
Close Modal