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Journal Articles
Journal of Services Marketing (2013) 27 (4): 294–311.
Published: 05 July 2013
... of adoption/non-adoption or later adoption/no later adoption. Adoption Diffusion Technological innovations Resistance behaviour Innovation Customers Individual behaviour An executive summary for managers and executive readers can be found at the end of this article. Recent...
Journal Articles
Journal Articles
Journal of Services Marketing (2011) 25 (1): 33–46.
Published: 22 February 2011
... Emerald Group Publishing Limited 2011 Consumer behaviour Individual behaviour Higher education Customer services quality Customer satisfaction Customer loyalty An executive summary for managers and executive readers can be found at the end of this article. Although the service...
Journal Articles
Journal of Services Marketing (2010) 24 (6): 438–445.
Published: 14 September 2010
... employees. Anthony Patterson can be contacted at: a.patterson@liv.ac.uk © Emerald Group Publishing Limited 2010 Customers Retail trade Problem employees Individual behaviour Service levels An executive summary for managers and executive readers can be found at the end of this issue...
Journal Articles
Journal of Services Marketing (2005) 19 (3): 164–173.
Published: 01 May 2005
... 2005 Consumer behaviour Interpersonal relations Individual behaviour Influence Most consumer behavior models recognize social influence as an important component of the decision‐making process. Others have been shown to affect consumer decision processes, whether they were known...
Journal Articles
Journal of Services Marketing (1999) 13 (6): 439–452.
Published: 01 December 1999
... develop into a fan of sports: (1) basking in reflected glory; (2) information processing; and (3) attachment as it relates to the self. © MCB UP Limited 1999 Sport Individual behaviour Consumer behaviour Services marketing Each of these theories has specific...
Journal Articles
Journal of Services Marketing (1997) 11 (6): 427–445.
Published: 01 December 1997
... Individual behaviour Organizational performance Services marketing The process of delivering a service involves a chain of related services and servers and the successful enactment of a wide range of behaviors (Solomon et al., 1985; Zeithaml et al., 1990). As such, the behavior...
Journal Articles
Journal of Services Marketing (1994) 8 (2): 36–45.
Published: 01 June 1994
... Individual behaviour Management Marketing Personnel Training Situation 1: After the customer sought to return the unwanted merchandise to the discounter, the returns desk representative could have asked the customer whether the article was defective. After being informed...

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