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Keywords: Public health policy
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Journal Articles
Harnessing social marketing for indigenous well-being: a systematic review of global evidence from Scopus and Web of Science indexed research
Available to Purchase
Journal:
Journal of Social Marketing
Journal of Social Marketing (2026) 16 (2): 230–254.
Published: 12 January 2026
... competency Public health policy Indigenous peoples Indigenous well-being Social marketing is a discipline dedicated to applying marketing principles to influence behaviours that benefit individuals and communities for the greater social good. While formative research is crucial in designing...
