Building a Customer‐driven Company – The Saturn Story: An Interview between Richard G. Lefauve, Saturn Corporation, and Richard Whiteley, of the Forum Corporation

President of Saturn Corporation in 1986, having been named a Vice‐President of General Motors Corporation the previous year. LeFauve began his career with General Motors in 1956 as an engineer with Packard Electric Division in Warren, Ohio. Since then, he has held a variety of positions, including Vice‐president of Manufacturing Operations for GM’s former Buick‐Oldsmobile‐Cadillac Group. As Saturn President, he heads an effort to design and manuf acture small cars in America to compete successfully with imports.