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Journal Articles

Driving organisational change in SMEs using service design

Open Access
Maricela Salgado, María Valeria De Castro Martínez, Esperanza Marcos Martínez, Marcos López-Sanz, María Luz Martín-Peña
Journal: Journal of Service Theory and Practice
Journal of Service Theory and Practice (2022) 32 (5): 701–736.
https://doi.org/10.1108/JSTP-08-2021-0174
Published: 11 August 2022
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