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Keywords: Attitudes
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Journal Articles
Services offshoring: Does perceived service quality affect country‐of‐service origin preference?
Available to Purchase
Managing Service Quality: An International Journal (2010) 20 (3): 196–212.
Published: 18 May 2010
.... Practical implications The findings suggest that firms need to be aware of consumer attitudes and perceptions about countries considered attractive for offshoring. The most preferred countries to consumers for services offshoring are not necessarily the ones with the highest skilled labor, lowest cost...
Journal Articles
Consumer perceptions of visible tattoos on service personnel
Available to Purchase
Managing Service Quality: An International Journal (2010) 20 (3): 294–308.
Published: 18 May 2010
... of the perceiver. Interestingly, judgment of appropriateness was not affected by whether the perceiver had a tattoo or not, suggesting that perceived similarity of the object to the perceiver had little influence on evaluation. © Emerald Group Publishing Limited 2010 Attitudes Individual perception...
Journal Articles
Bridge the Inhibiting Gap
Available to Purchase
Managing Service Quality: An International Journal (1993) 3 (6): 55–58.
Published: 01 June 1993
...J. Macdonald Explains how continuous improvement contains three elements, all of which must be equally maintained to achieve results. Focuses on one element, namely, provide the right environment for improvement. © MCB UP Limited 1993 KAIZEN ATTITUDES EMPOWERMENT QUALITY Bridge...
