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Keywords: Expertise value
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Journal Articles
Journal of Service Theory and Practice (2019) 29 (5-6): 539–564.
Published: 28 October 2019
...Gurjeet Kaur Sahi; Rita Devi; Satya Bhusan Dash Purpose The purpose of this paper is to examine the impact of a customer engagement-enabling platform on a value captured by the firm and value acquired by the customer. It explores the relevance of relational and expertise value for customers during...
