... and Mitchell, 2004). © Emerald Group Publishing Limited 2011 Electronic commerce Internet shopping Clothing Gender Customer service management United States of America The internet has become an important medium for the sale of products (Corbitt et al., 2003). About 60...

... Internet shopping In the context of a routine online transaction, shopping is mainly a goal‐oriented activity governed by cognitive reasoning and information processing (Zeithaml et al., 2002 ; Meuter et al., 2000). An action of purchasing online is a type of technology‐based...

... explained in E‐S‐QUAL; 52 percent in PIRQUAL; and 56 percent in eTailQ. Internet marketing Internet shopping Electronic commerce Customer requirements Customer services quality Although it has been less than a decade since researchers began to investigate and measure quality in internet...