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Smartness unleashed: a multilevel model for understanding consumers' perceptions and adoption across a myriad of smart offerings

Open Access
Antje Fricke, Nadine Pieper, David M. Woisetschläger
Journal: Journal of Service Theory and Practice
Journal of Service Theory and Practice (2024) 34 (2): 163–190.
https://doi.org/10.1108/JSTP-12-2022-0269
Published: 26 December 2023
... making decisions and taking action” (Beverungen et al., 2019 , p. 8). Smart products Multilevel modeling Smartness characteristics Value-based adoption model Technology acceptance Smart service systems © Antje Fricke, Nadine Pieper and David M. Woisetschläger 2023 Antje...
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