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1-3 of 3
Keywords: Qualitative research
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Journal Articles
Expanding service design research: integrating netnography for qualitative studies in critical contexts
Available to Purchase
Journal of Service Theory and Practice (2025) 35 (4): 501–515.
Published: 25 August 2025
... Qualitative research Service design is an interdisciplinary field aimed at enhancing the utility, usability, efficiency, effectiveness and desirability of services through human-centered approaches (Stickdorn and Schneider, 2012). Beyond design techniques and theories and to address complex challenges...
Includes: Supplementary data
Journal Articles
The Tao of consumption: private self in a collective culture
Available to Purchase
Journal of Service Theory and Practice (2021) 31 (5): 756–782.
Published: 18 May 2021
... Taoism Qualitative research Xián jìng Renao Zaltman metaphor elicitation technique (ZMET) 閑靜 熱鬧 Table 1 High-impact Chinese cultural publications summary Research perspective Collectivism focus papers Individualism focus papers Culture 3 (11.5...
Journal Articles
Managing Service Quality: An International Journal (2012) 22 (1): 98–100.
Published: 20 January 2012
...Catheryn S.C. Khoo‐Lattimore Christine Daymon and Immy Holloway . Qualitative Research Methods in Public Relations and Marketing Communications . London, and New York : Routledge 2011 . 397 pp. , ISBN: 978‐0‐415‐47118‐3 1st edition 2002 However...
