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Keywords: Servitisation
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Journal Articles
Journal of Service Theory and Practice (2021) 31 (3): 468–490.
Published: 02 March 2021
...Saad Zighan; Ziad Alkalha; David Bamford; Iain Reid; Zu'bi M.F. Al-Zu'bi Purpose The purpose of this study is to investigate the structural changes needed for project-based organisations (PBOs) to synthesise their project operations and services following the servitisation strategy. It addresses...
Journal Articles

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