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Keywords: Social media influence effect
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Journal Articles
Framing your concerns right: an analysis of air passengers' complaints during two time periods
Available to Purchase
Journal of Service Theory and Practice (2023) 33 (6): 721–747.
Published: 01 September 2023
... influences the likelihood of business response. Accountability theory Bystander effect Customer complaint redressal Language expectancy theory Social media influence effect We don’t get our knickers in a twist over the tweets, unless it’s some celebrity and the tweets go viral...
