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Keywords: Sustainable service ecosystems
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Journal Articles
The dual role of customer-citizen engagement for sustainability
Available to Purchase
Journal of Service Theory and Practice (2025) 35 (2): 196–219.
Published: 25 February 2025
...Manuel Aires de Matos; Lia Patrício; Jorge Grenha Teixeira Purpose Citizen engagement plays a crucial role in transitioning to sustainable service ecosystems. While customer engagement has been extensively studied in service research, citizen engagement has received significantly less attention...
Includes: Supplementary data
