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Keywords: Viability
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Journal Articles
Journal of Service Theory and Practice (2026) 36 (7): 154–183.
Published: 30 July 2026
...Yasin Sahhar; Paul C. van Fenema; Jeroen van Strien Purpose Service ecosystems are arenas for value co-creation, yet how and why they become (un)viable over time remains underspecified. This study explores how service ecosystem viability unfolds through the interplay of valence (positive-negative...
Includes: Supplementary data
