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Journal Articles
Managing Service Quality: An International Journal (2013) 23 (5): 364–387.
Published: 29 August 2013
...‐Asian markets. Second, as with the differences between offline and online consumer behaviors, different consumer behaviors in different types of web sites should be tested and verified. While the flow‐related online shopping behaviors in various types of web sites including B2C (business‐to‐customer...
