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Keywords: ServiceNow customer service
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Journal Articles
Motives to participate in an online community for professionals: Lessons from ServiceNow customer service community
Available to Purchase
Journal:
Journal of Workplace Learning
Journal of Workplace Learning (2019) 31 (8): 498–519.
Published: 14 October 2019
... currently not members of a professional community intended to join one (Rampton, 2015). Abhijit Mitra, the general manager of ServiceNow’s Customer Service Management business unit, said, “Communities are key to driving loyalty. However, not all communities are equal in their ability to engage customers...
