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Keywords: Social interactions
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Journal Articles
Journal: Kybernetes
Kybernetes (2020) 49 (3): 681–706.
Published: 13 June 2019
... adoption, namely, innovation attributes, customer’s personality and word-of-mouth. Next, we establish a modified gravity model to describe how social interactions affect consumer’s adoption behavior. Then, simulate the adoption process by setting each agent as the initial adopter to identify the optimal...
Journal Articles
Journal Articles
Journal: Kybernetes
Kybernetes (1997) 26 (6-7): 689–702.
Published: 01 August 1997
... and degenerated social units by definition (Baumann, 1996). © MCB UP Limited 1997 Autopoietic systems theory Communications Community Memory Social interactions Social networks Community has an important communicative advantage: one can refer to it without feeling compelled to explain...

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