Repurposing MARC metadata: using digital project experience to develop a metadata management design

Metadata and information technology staff in libraries that are building digital collections typically extract and manipulate MARC metadata sets to provide access to digital content via non‐MARC schemes. Metadata processing in these libraries involves defining the relationships between metadata schemes, moving metadata between schemes, and coordinating the intellectual activity and physical resources required to create and manipulate metadata. Actively managing the non‐MARC metadata resources used to build digital collections is something most of these libraries have only begun to do. This article proposes strategies for managing MARC metadata repurposing efforts as the first step in a coordinated approach to library metadata management. Guided by lessons learned from Cornell University library mapping and transformation activities, the authors apply the literature of data resource management to library metadata management and propose a model for managing MARC metadata repurposing processes through the implementation of a metadata management design.