This introductory case considers the very sudden and large drop in market value of Oracle Systems' equity associated with two announcements in 1990. These announcements cause investors to revise their expectations about the future growth of Oracle Systems, perhaps the most rapidly growing U.S. corporation in the 1980s. The tasks for the student are to evaluate both the import of the announcements and the company's financial health. The case provides a first exercise in financial statement analysis and lays the foundation for two important financial themes: the concept of financial health and the financial economic definition of value and its determinants. The case also presents an interesting profile of an aggressive chief executive officer and suggests some potential unintended financial consequences of extreme aggressiveness.
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January 20 2017
Oracle Systems Corporation
This case was prepared by Robert F. Bruner from public information with assistance of Fadi Mcaelian. This case was written as a basis for class discussion rather than to illustrate effective or ineffective handling of an administrative situation.
Publisher: Emerald Publishing
Online ISSN: 2474-7890
Copyright © 1992 by the University of Virginia Darden School Foundation, Charlottesville, VA. All rights reserved.
1992
University of Virginia Darden School Foundation
Licensed re-use rights only. To order copies, send an e-mail to sales@dardenpublishing.com. No part of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means-electronic, mechanical, photocopying, recording, or otherwise-without the permission of the Darden School Foundation. Rev. 5/98.
Darden Business Publishing Cases 1–15.
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Bruner RF, Micaelian F (2017;), "Oracle Systems Corporation". Darden Business Publishing Cases, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/case.darden.2016.000223
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