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Case Studies

South Asian Games 2016: The dash to the North East

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Sanjeev Tripathi
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–31.
https://doi.org/10.1108/CASE.IIMA.2020.000106
Published: 10 May 2016
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Case Studies

Fruitzone India Limited (C): Data Collection & Analysis

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Sanjeev Tripathi
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–24.
https://doi.org/10.1108/CASE.IIMA.2020.000101
Published: 23 March 2016
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Case Studies

Fruitzone India Limited (A): Designing the Research Questions

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Sanjeev Tripathi
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–6.
https://doi.org/10.1108/CASE.IIMA.2020.000099
Published: 23 February 2016
View article titled, Fruitzone India Limited (A): Designing the Research Questions
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Case Studies

Fruitzone India Limited (D): Additional Conclusive Research

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Sanjeev Tripathi
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–5.
https://doi.org/10.1108/CASE.IIMA.2020.000102
Published: 23 February 2016
View article titled, Fruitzone India Limited (D): Additional Conclusive Research
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Case Studies

Fruitzone India Limited (B): Designing the Research Questionnaire

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Sanjeev Tripathi
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–13.
https://doi.org/10.1108/CASE.IIMA.2020.000100
Published: 23 February 2016
View article titled, Fruitzone India Limited (B): Designing the Research Questionnaire
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Case Studies

The Quest for Gold: Communications Challenge

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Sanjeev Tripathi, Kopal Agrawal Dhandhania
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–22.
https://doi.org/10.1108/CASE.IIMA.2020.000098
Published: 16 February 2016
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Case Studies

GiveIndia - The Business of Philanthropy

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Sanjeev Tripathi, Shashank Bhasker
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–16.
https://doi.org/10.1108/CASE.IIMA.2019.000083
Published: 12 June 2015
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Case Studies

RentYourFashion.Com (C)

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Sanjeev Tripathi, Rahul Agrawal
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–18.
https://doi.org/10.1108/CASE.IIMA.2019.000080
Published: 30 March 2015
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Case Studies

RentYourFashion.Com (A)

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Sanjeev Tripathi, Rahul Agrawal
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–7.
https://doi.org/10.1108/CASE.IIMA.2019.000078
Published: 30 March 2015
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Case Studies

RentYourFashion.com (B)

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Sanjeev Tripathi, Rahul Agarwal
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–16.
https://doi.org/10.1108/CASE.IIMA.2019.000079
Published: 30 March 2015
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Case Studies

RentYourFashion.com (D)

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Sanjeev Tripathi, Rahul Agarwal
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–15.
https://doi.org/10.1108/CASE.IIMA.2019.000081
Published: 30 March 2015
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Case Studies

CWP - Creating Consumer Insights

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Sanjeev Tripathi, Arvind Sahay
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–6.
https://doi.org/10.1108/CASE.IIMA.2019.000082
Published: 16 March 2015
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Case Studies

Micromax at a Crossroads

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Sanjeev Tripathi
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–23.
https://doi.org/10.1108/CASE.IIMA.2019.000077
Published: 15 February 2015
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Case Studies

OGQ: The Quest for Gold: It takes 6 grams of gold to lift the worth of a nation

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Sanjeev Tripathi, Kopal Agrawal Dhandhania
Case Provider: Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–31.
https://doi.org/10.1108/CASE.IIMA.2019.000074
Published: 15 January 2015
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