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Keywords: Data Visualization' Communicating with Data
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Case Studies
Creating a Compelling Data Story: Inside a Search Engine's Ad Sales Strategy
Available to Purchase
Case Provider:
Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–5.
Published: 02 November 2023
... handling of administrative problems. Ad Sales Storytelling Framework Data Visualization' Communicating with Data B2B Text-based search-linked ads that show up when someone searches for a similar product or service Image-based ads that are displayed on partner websites that potential...
Includes: Supplementary data
