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Keywords: Pharmaceutical Industry
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Case Studies
Case Provider:
Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–30.
Published: 14 November 2011
... industry's fastest growing markets worldwide. The Indian pharmaceutical industry consisted of more than 23, 000 companies and around 60, 000 brands. 1 With an estimated valuation of around US$12 billion, the industry growth rate exceeded 21% in 2010. 2 Projecting forward, the industry...
