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Keywords: Publishing
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Case Studies
Case Provider:
Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–16.
Published: 23 June 2015
...M.R. Dixit; H Anilkumar The case presents the efforts of Dr. Dhanesh Jain, founder of Ratna Sagar Publications to innovate in children's publishing space. His innovations received mixed response. Commercial success was delayed. Adoption of innovations by the educational institutions did not happen...
Case Studies
Case Provider:
Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–4.
Published: 24 April 2014
...Shruti Dave Spark Publishing and Printing House is a comprehensive case on relevant costs analysis for short run alternative choice decisions. It stresses the importance of future differential cash flow analysis and highlights the irrelevance of past and non differential costs for managerial...
