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Keywords: Saas
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Case Studies
Schematic Software Company: Accelerating Growth
Available to Purchase
Case Provider:
Indian Institute of Management Ahmedabad
Indian Institute of Management Ahmedabad 1–14.
Published: 06 December 2023
...Sanjay Kumar Jena; Sourav Bikash Borah; G. Pratheebha Sunit Raj was the Vice President, Marketing of Schematic Software Company (SSC), a Software-as-a-Service (SaaS) company. He was pondering how to preserve the company's growth momentum it had achieved over the last few years. In the third quarter...
