The rise of financial technology companies “fintechs” is changing the way money moves around the world, leading to greater financial inclusion and closing a credit gap that historically has hampered small businesses. According to the World Bank, small and medium enterprises (SMEs) is the engine driving world economies, representing 90 percent of all businesses worldwide, providing 50 percent of all employment, and responsible for up to 40 percent of national income in developing economies. Even so, research has shown that 65 million businesses or 40 percent of SMEs in developing economies face an unmet financing need of $5.2 trillion per year. This gap translates to 19 percent of the gross domestic product of the 128 countries surveyed and attests to the vital role that SMEs play in the world economy as a driver of employment and overall economic health.
Article navigation
Case Study|
March 22 2021
Changing Banking's DNA : The Impact of Fintechs on Small Business Lending
This case was prepared by Charlotte Snyder under the supervision of Professors Sarit Markovich and Richard Kolsky. The authors would like to thank Greg Ulankiewicz and Raddon Research Insights for providing data for this case.
Publisher: Emerald Publishing
Received:
April 24 2025
Accepted:
April 24 2025
Online ISSN: 2474-6568
© The Kellogg School of Management at Northwestern
University
2021
Northwestern University
Cases are developed solely as the basis for class discussion. Cases
are not intended to serve as endorsements, sources of primary data, or
illustrations of effective or ineffective management. For pedagogical
purposes, the authors might have fictionalized individuals, conversations,
strategies, assessments, or other details. To order copies or to request
permission to reproduce materials, call 847.491.5400 or email cases@kellogg.northwestern.edu. No part of this
publication may be reproduced, stored in a retrieval system, used in a
spreadsheet, or transmitted in any form or by any means—electronic,
mechanical, photocopying, recording, or otherwise—without the
permission of Kellogg Case Publishing.
Kellogg School of Management 1–17.
Article history
Received:
April 24 2025
Accepted:
April 24 2025
Connected Content
See also
-
relatedCaseResource
Citation
Markovich S, Kolsky R, Snyder C (2021;), "Changing Banking's DNA : The Impact of Fintechs on Small Business Lending". Kellogg School of Management, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/case.kellogg.2025.000007
Download citation file:
Email Alerts
Suggested Reading
The organization of banking and supervision; introduction and overview
Journal of Financial Economic Policy (November,2013)
Applying the TOC five‐step focusing process in the service sector: A banking subsystem
Managing Service Quality: An International Journal (March,2007)
Few glitters are original gold: Strengthening brand citizenship through identification, knowledge, and ownership in a mediating role of brand pride
Asia Pacific Journal of Marketing and Logistics (July,2019)
Changing Banking's DNA : The Impact of Fintechs on Small Business Lending
Teaching Notes (March,2021)
A Fintech-powered Online Bank Fuels Rural Revitalization with New Business Models
Teaching Notes (February,2024)
Related Chapters
Shari’ah Governance Applicable to Islamic Banks in Malaysia: Effect of Islamic Financial Services Act 2013
The Developing Role of Islamic Banking and Finance: From Local to Global Perspectives
Ethnographic Research in Service Marketing: Theory, Methods, and Practice
Field Guide to Case Study Research in Business-to-business Marketing and Purchasing
Recommended for you
These recommendations are informed by your reading behaviors and indicated interests.
