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Keywords: Audiovisual equipment
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Case Studies
Sondologics: Product Diversion and MAP Violations in Internet Channels
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–14.
Published: 17 November 2016
... Distribution Channels E-commerce Marketing Strategy Pricing Strategy Product Management Sales Strategy Gray Marketing Minimum Advertised Pricing MAP Audiovisual equipment Medium As she left her management meeting, Claire Brooks, vice president of sales and marketing for Sondologics...
