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1-7 of 7
Keywords: Information Management
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Case Studies
Making the Most of the Chicago Benchmarking Collaborative
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–16.
Published: 10 May 2018
... of Kellogg Case Publishing. Growth Strategy Information Management Joint Ventures Nonprofit Management Organizational Behavior Organizational Effectiveness Performance Measurement Service Management Strategic Alliances Strategic Planning Educational support services Medium...
Case Studies
Neighborhood Watch: The Rise of Zillow
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–7.
Published: 11 April 2017
... Data Growth Strategy Information Management Information Technology Disruptive Innovation Market Analysis Pricing Strategy Product Development Strategic Positioning Real Estate Medium In 2014 it was rare to read a report on the U.S. housing market that did not contain data from...
Case Studies
CDK Digital Marketing: Addressing Channel Conflict with Data Analytics
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–11.
Published: 20 January 2017
... Management Consumer Marketing Distribution Channels E-Commerce Information Technology Information Management Marketing Data Analytics Big Data Channel Conflict Melissa McCann, director of strategic marketing for CDK Digital, 1 had never been anxious about a professional presentation...
Case Studies
Michaels Craft Stores: Integrated Channel Management and Vendor-Retailer Relations
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–18.
Published: 20 January 2017
... Supply Chain Management Inventory Control Logistics Information Management Retail Arts & Crafts Michaels Stores Inc. was the largest retail arts and crafts store chain in the United States. As it grew throughout the 1990s, management began to realize that continued successful growth...
Case Studies
Maxxed Out: TJX Companies and the Largest-Ever Consumer Data Breach
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–8.
Published: 20 January 2017
... the permission of Kellogg Case Publishing. Information management Information technology Risk management Decision making Technology management Internet Payments Credit cards Cyber risk In November 2005 Fidelity Homestead, a savings bank in Louisiana, began noticing suspicious charges from...
Case Studies
San Francisco International Airport and Quantum Secure’s SAFE for Aviation System: Making the Business Case for Corporate Security
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–12.
Published: 20 January 2017
... be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Business process improvement Cost accounting Financial planning Information...
Case Studies
Mary Kay Inc.: Direct Selling and the Challenge of Online Channels
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–23.
Published: 20 January 2017
...—electronic, mechanical, photocopying, recording, or otherwise—without the permission of the Kellogg School of Management. Distribution Channels Information Technology Consumer Marketing Marketing Strategy Information Management Sales Force Management Cosmetics It was a beautiful day...
