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Keywords: Multicultural Marketing
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Case Studies
With a Little Help from “Nuestros Amigos”: Hispanics and Kidney Transplants
Available to Purchase
Case Provider:
Kellogg School of Management Cases
Kellogg School of Management 1–8.
Published: 27 April 2016
... of Kellogg Case Publishing. Consumer Marketing Cross-Cultural Relations Customer Service Service Management Healthcare Innovation Market Analysis Marketing Strategy Nonprofit Management Nonprofit Marketing Social Responsibility Multicultural Marketing Healthcare Medium June...
