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Keywords: Innovation
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Case Studies
The Case Writing Centre, University of Cape Town, Graduate School of Business 1–16.
Published: 08 December 2022
...Willys Makoyo Nyakeri; Mikael Samuelsson; Geoff Bick Subject area of the teaching case: The case is particularly well suited to entrepreneurship, marketing, technology, innovation, or strategy courses. Student level: This teaching case is aimed at postgraduate students in management...
