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Keywords: competition
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Case Studies
The Case Writing Centre, University of Cape Town, Graduate School of Business 1–16.
Published: 08 December 2022
... of the 20 licensed medical insurance companies in Kenya in its clientele, two of which were onboarded during the pandemic. They had been focussing on maintaining their competitive edge by hiring software engineers to improve product performance and make it more reliable. What new areas could they focus...
