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The rapid emergence of the microelectronics revolution has led to an upsurge of new business enterprises in the information technology field. The entrepreneurial skills required to turn a take‐off venture into a successful business enterprise are substantially different from those required to manage established business organisations; entrepreneurship, intrapreneurship and the management of innovation are inextricably linked and will be a dominant feature of commercial life over the next decade. Identifying, understanding and applying such skills require the immediate attention of managers of any enterprise.

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